Tuckernuck Opens Elegant First NYC Store on Madison Avenue

American lifestyle brand Tuckernuck has proudly announced the opening of its first-ever store in New York City, marking a significant expansion for the heritage brand. This new flagship location brings Tuckernuck's total brick-and-mortar footprint to two stores across the U.S., signaling a strategic move to solidify its presence in key urban markets and connect with customers in a vibrant retail environment.

Situated at the prestigious address of 1121 Madison Avenue, the new Tuckernuck New York City store embodies a sophisticated interpretation of the traditional specialty store concept. It offers a meticulously curated assortment of products, ranging from elegant ready-to-wear apparel to thoughtful gifting options and distinctive home items. Beyond the curated merchandise, the store elevates the shopping experience with an array of personalized services designed to cater to every customer's needs.

Among the bespoke services available, clients can benefit from personal styling appointments, ensuring a tailored and enjoyable shopping journey. The convenience of on-site monogramming allows for unique personalization, while easy returns and a dedicated concierge gifting service streamline the process of finding and giving the perfect present. These offerings underscore Tuckernuck's commitment to exceptional customer service and a luxury retail experience.

The interior design of the Madison Avenue store is a masterclass in elegant, residential-inspired retail, brought to life by architect Wendy Burns of Burns Buro and interior designer Cece Barfield. The store’s layout cleverly riffs on the inviting ambiance of an Upper East Side home. Upon entry, the foyer welcomes guests, setting a sophisticated tone before leading into the front parlor, which serves as the primary showcase for the brand's exciting new collection arrivals.

As customers venture deeper into the store, they discover distinct spaces, each thoughtfully designed with a unique purpose. The "family room" provides a comfortable setting where shoppers can relax and browse a refined selection of shoes and handbags. Adjacent to this is the "sun room," also known as the "gifting suite," an ideal spot for selecting a charming hostess gift and taking advantage of immediate in-store personalization services, adding a special touch to every purchase.

The store also features a "conservatory," dedicated to showcasing Tuckernuck's exquisite range of home products. This versatile space not only serves as a retail area but also doubles as an elegant venue for the brand to host exclusive private events, fostering community and engagement. Completing the intimate journey through the store is the "boudoir," an area dedicated to style staples and essential pieces, including a comprehensive selection of denim and luxurious cashmere garments, providing a refined shopping experience for everyday luxuries.

This New York City expansion comes several years after Tuckernuck, founded in 2012 by Jocelyn Gailliot, Maddy Moore, and September Rinnier, first established its physical retail presence. The brand inaugurated its first-ever store in 2016 in Washington D.C., a location that continues to serve as the brand's foundational base. The successful growth from its D.C. roots to a prominent New York City presence highlights Tuckernuck's evolving journey and its commitment to offering a distinctive lifestyle experience to a broader audience.