Custo Barcelona's 'Leave Her Alone' collection embraces nature and self-expression with a digital future in mind

Custo Barcelona recently unveiled its Spring/Summer 2026 collection, ‘Leave Her Alone’, in Milan on September 23rd. This highly anticipated collection emerges from a profound exploration of the intersection between fashion and individual self-expression, promising a new narrative in contemporary design.

The label’s founder, Custo Dalmau, shared insights backstage at the runway show with FashionNetwork.com, emphasizing a core philosophy: "We want to create exciting garments. Women have enough clothes, we must win them over with emotion." This statement underscores the brand's commitment to delivering not just attire, but an experience that resonates deeply with the wearer, transforming fashion into a vehicle for genuine connection.

Looking ahead, Custo Barcelona is setting its sights on a significant expansion of its digital footprint. Dalmau revealed that e-tail, which currently constitutes 15% of total sales, is slated for a substantial boost. This strategic pivot will leverage advanced technologies, particularly artificial intelligence, which Dalmau described as "a truly amazing tool if you know how to use it," highlighting the brand’s forward-thinking approach to distribution and customer engagement.

The ‘Leave Her Alone’ collection itself is distinctively characterized by pieces that elegantly highlight the harmonious coexistence of humanity and the natural world. Signature garments include dresses and T-shirts adorned with intricate graphic patterns, enlivened by powerful slogans advocating for environmental harmony. A visually striking element is the incorporation of anthropomorphic animals, depicted as companions to human figures, creating a vibrant aesthetic balance within a rich and colourful palette.

Beyond its striking aesthetics, the collection stands as a testament to both sustainability and creativity. It pays homage to fashion's inherent capacity to transform and enrich lives, offering looks that are not merely beautiful but also imbued with profound meaning and an ethical consciousness. Ultimately, ‘Leave Her Alone’ exemplifies how fashion can serve as a powerful medium to broadcast a positive message, inspiring individuals to embrace their unique freedom and fully express their authentic selves.