Fenty Skin Launches First Body Care Collection Exclusively at Ulta Beauty

Fenty Skin, the acclaimed skincare brand founded by global icon Rihanna, is marking a significant milestone with the introduction of its inaugural body care collection. This highly anticipated expansion not only broadens the brand's product portfolio but also signifies a strategic retail move, as the new Fenty Skin Body Collection is now exclusively available at Ulta Beauty, forging a fresh partnership within the U.S. market.

The debut Fenty Skin Body Collection unveils three core products designed to elevate the everyday bathing ritual: a nourishing body wash, an indulgent bubble bath, and an allover body mist. Catering to diverse preferences, the collection is presented in two distinct yet layerable scent families. "Hey, Bouquet" offers a sophisticated floral fusion, blending notes of jasmine, vibrant pink peppercorn, zesty orange, warm vanilla, rich sandalwood, and delicate rose. Alternatively, "Vanilla Flowers" provides a warm and sultry floral gourmand experience, featuring luxurious Tahitian vanilla, exotic vanilla orchid, soft fluffy musk, sweet sugared woods, bright bergamot, and fresh lily of the valley.

Among the collection's standout offerings are its hero products, each meticulously crafted for an exceptional experience. The "Big Dripp’r Body Wash" boasts a unique, thick, honey-like consistency that transforms into a profusion of rich, silky suds, ensuring a thorough and luxurious cleanse. Complementing this is the "Rich Dip Bubble Bath," an iridescent formula engineered to create dense, opulent bubbles, promising an indulgent and sensorial soak. Completing the trio is the "Allover Body Mist," a versatile fragrance spray designed to impart a lasting, captivating scent across the entire body.

Further enriching the launch, Fenty Skin is also introducing a selection of limited-edition and convenient travel-size options. These include the "Allover Body Mist" in a captivating Green Raspberry scent, the "Body Start’r Set Mini Body Trio" for those new to the collection, and the "Lil’ Mists Mini Body Mist Duo," perfect for on-the-go freshness. Full-sized products within the collection are priced between $30 and $39, offering accessible luxury, while the mini versions of the body mists are available at $20 each.

Beyond the formulations, the brand has demonstrated a commitment to thoughtful design and sustainability. Each product bottle is constructed with 30% post-consumer recycled materials, reflecting an eco-conscious approach. The packaging also incorporates a clever color-coding system for easy identification. For enhanced usability, every bottle features a unique grippy, wave-textured base, inspired by sneaker soles, which ensures a secure and comfortable hold, even when wet, preventing slips and enhancing the user experience.

This expansion into body care marks a significant step for Fenty Skin, one of Rihanna’s four successful beauty enterprises, which collectively span skincare, fragrance, hair, and makeup. The brand’s entry into Ulta Beauty represents its first U.S. retail collaboration beyond its initial debut with Sephora. This strategic move follows the successful launch of Fenty Beauty, Rihanna’s renowned makeup line, at Ulta in 2022, further solidifying her considerable and rapidly growing influence across the entire beauty industry landscape.