GapStudio Unleashes Menswear for Winter 2025 Elevating 90s Cool with Zac Posen's Vision

GapStudio is set to significantly broaden its design horizon for Winter 2025 with the much-anticipated introduction of GapStudio menswear. This marks the brand's inaugural dedicated men’s offering, scheduled for an official launch on Tuesday. The new collection skillfully evolves the brand’s modern interpretation of ’90s ease, a signature aesthetic established in its successful Fall collection, and is characterized by a sophisticated interplay of rich textures, precise tailoring, and thoughtfully fluid proportions.

Drawing inspiration from iconic couple muses, the expanded collection is thoughtfully designed to cater to both men and women. It features a range of shared, gender-inclusive styles that seamlessly blend timeless silhouettes with the fresh appeal of bold textures and luxurious fabrications, ensuring versatility and a cohesive brand identity across genders.

Zac Posen, Gap Inc. EVP and creative director, confirmed that the introduction of menswear has been a core part of GapStudio’s vision since its inception. He cited pivotal moments, such as a custom look created for Timothée Chalamet that sold out almost instantly, as clear indicators of a strong market appetite for GapStudio’s level of design and craftsmanship in menswear. Posen also highlighted bespoke pieces crafted for notable figures like Michael B. Jordan and Owen Cooper, alongside observed trends of men gravitating towards gender-inclusive styles, including the popular moto jacket from the brand’s initial drop. The new menswear collection, he emphasized, harnesses this existing energy, offering pieces that are refined, confident, and deeply rooted in the distinctive modern sensibility that defines GapStudio.

The debut menswear collection features an array of key pieces designed to make a statement. These include stylish corduroy baggy trousers, a reimagined classic white poplin shirt, sophisticated double-breasted and expertly tailored blazers, elegant tuxedo vests, and modern boot trousers. Additionally, the collection introduces a distinguished blue chambray shirt thoughtfully paired with a skinny tie, showcasing a blend of casual elegance and refined detail.

GapStudio also revisits a custom look made famous by Timothée Chalamet, reinterpreting it with a new satin icon jacket and ’90s loose satin pant in a luxurious camel hair fabric. Other standout pieces enriching the collection include a double-weave blazer accompanied by matching bootcut trousers, a contemporary navy corduroy icon jacket paired with bootcut jeans, and a highly versatile reversible bonded faux-fur car coat, designed to elevate winter layering with both style and practicality.

To celebrate the launch, the collection will be unveiled with two striking new campaign images. These visuals star the iconic duo of Gwyneth Paltrow and her daughter Apple Martin, captured through the lens of renowned photographer Mario Sorrenti, with the creative direction expertly overseen by Zac Posen himself.