Kith Opens Grand London Flagship Featuring Retail Dining and Exclusive Collections

Following the successful opening of a major new flagship in Chicago, the US luxury streetwear brand Kith is expanding its global footprint with an equally significant launch in London. This marks Kith's inaugural UK flagship store, strategically located within a prominent space on London’s prestigious Regent Street, signifying a pivotal moment in the brand's international expansion strategy.

The extensive new build on Regent Street will house the complete range of Kith offerings, including Kith Men, Kith Women, and Kith Kids assortments. Complementing the retail experience, the flagship will also feature Kith Treats, the brand's popular ice cream and cereal bar. Adding another layer of destination appeal, the location will host Ronnie’s, the first independent restaurant venture from Kith founder Ronnie Fieg, which is slated to open its doors next month.

Spanning what was formerly 318 and 324 Regent Street, the new Kith location has been meticulously transformed into a "significant, substantial hospitality destination." Boasting two expansive floors, the store commands a prime position where Regent and Little Portland Streets converge. The design thoughtfully incorporates two designated entrances for the Kith retail spaces, alongside a separate entrance dedicated solely to Ronnie’s restaurant.

A key aspect of the London flagship's design philosophy was the meticulous preservation of historical integrity. The main entrance, in particular, is defined by its original Neo-Baroque-style interior vestibule, complete with curved glazing and windowpane glass that dates back over a century. The brand emphasized that "Maintaining its historical integrity was key throughout the process of Kith’s venture into London, and truly captures the upscale essence of the storefront from the inside out."

Upon entering, Kith Kids and Kith Treats are strategically positioned on either side of the main entrance. The Kith Kids area is characterized by a lighter color palette and features a signature cloud motif integrated into the ceiling structure, alongside subtle Kith Monogramming throughout. This section is further enhanced by defining materials such as Estremoz marble, a custom fan mosaic, and elegant satin brass accents, creating an inviting and distinct atmosphere.

The main Kith Women area offers a notably lighter and more open ambiance. It is defined by bespoke white oak millwork, embellished with luxurious marble, and complemented by an inlaid oak herringbone floor. This space echoes the sophisticated design of sister Kith Women locations in Chicago and New York City, presenting a comprehensive assortment of apparel and accessories, seasonal collections, exclusive collaborations, and special Kith London-exclusive apparel and accessories.

A striking focal point of the London flagship is a magnificent grand staircase, which gracefully descends to the lower level. This subterranean space is dedicated to Kith’s complete assortment of footwear, alongside additional apparel and accessory retailers. It also features a curated selection of ready-to-wear items, highly anticipated footwear drops, and a unique offering of select luxury vintage pieces, providing a diverse and comprehensive shopping experience for all visitors.