Merry Hill Welcomes a Flock of New Brands and Major Retailer Renewals
Merry Hill is set to welcome a host of new and exciting brands, alongside significant reinvestment from existing retailers, further cementing its position as a leading retail destination in the Midlands. Shoppers can anticipate over 20,000 sq ft of new arrivals and renewed commitments, bringing enhanced choice and experiences to the bustling shopping centre. These latest additions include the international jewellery brand Lovisa, popular variety gifting brands Miniso and Flying Tiger, and the affordable health/beauty/home products retailer Savers, while The Body Shop has also renewed its commitment to the centre.
The highly anticipated arrival of Lovisa, an international jewellery brand, marks a significant addition to Merry Hill’s accessories offering. Securing a 750 sq ft space, Lovisa is scheduled to open its doors in time for the festive season, presenting its full array of stylish necklaces, earrings, and rings. In addition to its extensive product range, the new store will also provide convenient piercing services. Lovisa will join an already robust line-up of jewellery and accessory retailers at Merry Hill, catering to various price points, including established names like H Samuel, Warren James, and the recently upsized 6,000 sq ft Goldsmiths showroom, which unveiled its expanded space in September.
Making its debut at Merry Hill, Miniso will occupy a substantial 2,400 sq ft unit, bringing its unique blend of beauty, lifestyle, and pop-culture products to shoppers. The store will feature its popular signature ranges, including an assortment of plushies, toys, stationery, an exciting selection of food items, and a variety of home accessories, promising an engaging and diverse shopping experience for visitors of all ages.
Elsewhere on the Lower Mall, Flying Tiger has officially opened its new 3,100 sq ft store. This vibrant retailer offers an eclectic mix of Danish-designed products, encompassing everything from charming home décor and practical stationery to essential party supplies, innovative kitchen essentials, and engaging children’s toys. Its arrival adds a distinctive touch to Merry Hill’s diverse retail landscape, providing unique and affordable options for gifts and everyday items.
Further enhancing the Lower Mall’s offerings, Savers has launched its new 5,900 sq ft store, becoming the brand’s largest location across the entire UK. This expansive new outlet will provide a wide selection of affordable health, beauty, and home products, catering to the everyday needs of the community with exceptional value.
Alistair Winning, Asset Manager for operator Sovereign Centros from CBRE, commented on the significant developments, stating: “This mass retail investment highlights our tenants’ confidence and commitment to the centre. These signings and openings give our customers an even greater choice of leading brands and experiences to meet the needs of our community, cementing Merry Hill as the preferred retail destination in the area.” The continued investment and new arrivals underscore Merry Hill’s dynamic growth and dedication to providing a comprehensive and engaging shopping environment for its visitors.


