Metrocentre Sees Record Trading, Sets Course for Continued Success

The Metrocentre Partnership has announced a highly successful festive trading period at its Gateshead shopping mall, demonstrating robust performance and setting a positive trajectory for the year ahead. The results highlight a significant increase in both footfall and sales, driven by strategic investments and a diversified tenant mix.

Boxing Day proved particularly strong, with footfall figures 7.6% higher than the same day in 2024. This performance significantly exceeded the national average for shopping centres and high streets across the UK, which stood at 4.4%. Throughout December, the Metrocentre welcomed over 16 million visitors – a 1.5% increase year-on-year – with several peak trading days contributing to the overall uplift.

According to the Partnership, this growth is directly attributable to a successful leasing strategy implemented over several years. This strategy focuses on evolving the tenant mix to include a compelling combination of retail stores, food and beverage outlets, leisure activities, and alternative uses, catering to the diverse needs of its broad customer base across the North East region.

Momentum was further fuelled by a programme of new store openings, targeted investment in existing facilities, and continued confidence from both national and international brands. Key additions in 2025 included regional debuts for brands like Stradivarius and Activate, alongside standout openings for Urban Outfitters, Søstrene Grene, and Diamond Factory.

Beyond new arrivals, 2025 also saw substantial investment from both brands and the landlord, encompassing store upsizes, relocations, and comprehensive refurbishments. Notable examples include a revamped 40,000 sq ft Boots store and the relocation of Superdrug to a new 10,000 sq ft unit featuring an updated store format.

Looking ahead, the Metrocentre is set to introduce further attractions, including a UK exclusive Peppa Pig: Surprise Party experience and the homewares/gifting brand KENJI. These additions are expected to further enhance the destination’s appeal and draw in visitors.

Ben Cox, director at operator Sovereign Centros from CBRE, expressed his satisfaction with the results, stating that the company is ending 2025 “on such a high.” He emphasized that the investments made over the past year will continue to yield positive results in 2026, with a focus on diversifying uses and solidifying the Metrocentre’s position as the leading retail and leisure destination in the region. He underscored a commitment to long-term success, aiming to provide the best brands and experiences for years to come.