The 1916 Company Expands Into Luxury Pre-Owned Handbags
The 1916 Company, a prominent name in the pre-owned luxury market, has announced a significant expansion into the pre-owned luxury handbag category. This strategic move complements its well-established offerings in watches and jewelry, aiming to create a comprehensive destination for discerning collectors and enthusiasts of modern luxury goods.
Based in Philadelphia, the company views this expansion as a logical and natural progression for growth. With decades of experience in pre-owned watches and jewelry sales, conducted both online and through its extensive network of 20 boutiques and showrooms worldwide, The 1916 Company has built a formidable reputation. John Shmerler, CEO of The 1916 Company, which encompasses renowned banners like WatchBox, Govberg Jewelers, Radcliffe Jewelers, and Hyde Park Jewelers, emphasized this vision. He stated, "Our goal has always been to create a single destination for modern luxury," adding that expanding into pre-owned handbags allows them to extend "the same integrity, storytelling, and service that have shaped our reputation in watches and jewelry to a new, equally dynamic category." This expansion, according to Shmerler, "strengthens our ability to serve clients holistically, as we continue to build a community grounded in passion and trust."
Leading this new venture will be Lauren Lynch Schuster, a distinguished veteran of the luxury resale industry. Schuster, known for co-founding the Luxury In Reach platform, joined The 1916 Company earlier this year following its acquisition of her platform. Expressing her enthusiasm for the new category, Schuster highlighted the importance of handbags in the luxury landscape. "Handbags are an essential part of the luxury conversation," she remarked. She further detailed the company's approach, stating, "At The 1916 Company, we're bringing forward a fresh, informed perspective, combining expertise and enthusiasm to create an experience that's as educational as it is engaging. Whether through one-on-one sourcing or live shopping, our goal is to foster connection, helping clients discover bags they'll love, invest in, and talk about."
The new pre-owned handbag collections from The 1916 Company are now readily accessible to clients. They are available for purchase online, offering global reach, and within select showrooms. Dedicated presentations can be found in Baltimore, alongside new display installations in Ardmore, Philadelphia, and New York, providing clients with diverse opportunities to explore and acquire these coveted luxury items.
