Thomas Pink Relaunches as a Luxury Lifestyle Brand with Bespoke Fashion Partnership

CP Brands Group has officially announced a pivotal new partnership with Bespoke Fashion, designating them as the master licensee for Thomas Pink. This strategic alliance marks an exciting new chapter in the ongoing evolution of the revered British luxury menswear label. The collaboration signals a clear intent to elevate Thomas Pink, with CP Brands Group and Bespoke Fashion planning to reposition the brand as a comprehensive luxury lifestyle destination, encompassing expanded product categories and a significantly broader retail presence.

The journey to this new phase began in late 2024 when CP Brands Group acquired Thomas Pink from a private equity firm, following its original tenure under LVMH. This acquisition laid the groundwork for the ambitious revitalization plan now set into motion with Bespoke Fashion. The vision is to build upon Thomas Pink's storied heritage while infusing it with contemporary relevance to appeal to today's discerning consumer, ultimately delivering a full-scale luxury experience across all touchpoints.

Eli Yedid, CEO of CP Brands Group, expressed profound enthusiasm for the brand's future, stating, "Thomas Pink has a rich history as one of the world's most respected luxury menswear brands. Our vision is to continue that legacy and add a fresh perspective that resonates with the modern gentleman, ensuring the brand's heritage is celebrated in every detail, from design to retail experience.” This commitment underscores a dedication to preserving the brand's core identity while innovatively expanding its appeal.

As the designated master licensee, Bespoke Fashion will play a crucial role in reimagining the Thomas Pink brand. Their responsibilities will span across fashion, accessories, and home categories, leveraging their extensive expertise and deep, long-standing relationships with best-in-class European textile partners. This collaborative effort is designed to ensure the delivery of exceptional quality products that uphold Thomas Pink's luxury standards while introducing innovative designs and offerings.

The highly anticipated relaunch of the reimagined Thomas Pink is slated for Spring 2026, with initial debuts expected in prominent retail outlets such as Bloomingdale’s and Dillard’s stores. Further strategic retail expansion is already in the pipeline, indicating a robust growth strategy for the brand. Danielle Mandelbaum Anderman, founder and CEO of Bespoke Fashion, shared her excitement, commenting, "With CP Brands Group we are very excited to collaborate as the master-licensee for Thomas Pink. We founded Bespoke with the goal of taking men's dress furnishings to the next level with quality relationships, design and product at the core of our DNA. Our ethos is in complete alignment with that of Thomas Pink and I am confident that with our distinct point of view we will be able to take the brand to new heights as we reintroduce it to the U.S. market."